Interview: Advertising Director & Architecture lover Florian

Our very first Gentler Soul interview is with Florian, a successful Advertising Account Director for one of the top communication agencies in Paris – that represents amongst others the quintessential fashion house Hermès. Passionate about Architecture, Florian reveals below details of his stylish life.

Home is … 
Home can be virtually anywhere if my soulmate is around. But by the sea would be definitely a plus, even if I currently live in Paris...

Adventurer, metropolitan or hedonist?
Hedonist, that is to say eager to rejoice of all kinds of beauty surrounding me.

What does it mean for you to be a gentle man? 
A gentle man is someone elegant in every situation. It is not only about style but a mindset.

Most iconic man? 
Style-wise I like Paul Newman's timeless and magnetic elegance. 

Paul Newman boating in Venice, Italy, during a film festival 1963

Where do you recommend for a first date? 
By the sea is always a plus. Otherwise a restaurant you like and are used to go to in order to feel perfectly at ease. 

Punta Tragara Hotel - Capri, Italy

What is your self-care hack? 
Organic shea butter before going to bed. Sticky but very efficient! 

What is your survival care-kit when you travel? 
Hydration is key especially when you travel a long distance by plane. I therefore moisturize as much as I can with a natural formula and add few drops of hyaluronic acid. I recommend the Moisturizing gel by Susanne Kaufmann, light and cooling. The right care when I am away. 


Florian in the Moroccan Sahara Desert

If you had the power to change one thing in the world, what would it be? 
I would eradicate cancer.

Something that inspires you? 
I am fond of architects who are able to convey movement in their work.

Franck Gehry masters this aspect and his buildings always seem on the move such as the Guggenheim in Bilbao, the Disney Center in LA or la foundation Vuitton in Paris.
Zaha Hadid, aptly dubbed the “Queen of the Curve”, did a really stunning work and her flowing shapes were never seen before and thus became her signature.
Jean Nouvel’s work is always striking. He reinvented Lyon’s Opera House and The Louvre in Abu Dhabi and the National Museum in Qatar are works of art which perfectly mix local features and breathtaking design.
Santiago Calatrava’s creations are sculptural and his buildings often look like living organisms. The City of Arts and Sciences and the Opera House in his birthplace Valencia are masterpieces.
Studio Ko succeeded in creating an aerial feeling with bricks at the YSL Museum in Marrakech.

The Nanjing International Youth Cultural Center by Zaha Hadid, Nanjing, China